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Services Offered by Ridge Collective

Branding & Identity
- Naming and logo development
- Brand auditing
- Brand strategy
- Rebranding
- Brand refresh
- Brand identity guidelines
Content Marketing
- Blog writing
- White paper creation
- eBook writing
- Content writing for magazines and publications
- Magazine creation for hospitals and practices
- Creative content development


Social Media Marketing
- Full-service social media management
- Social media content creation
- Social media campaigns
- Social media auditing
- Social media content strategy
- Influencer strategy and outreach
- Social media account setup
- Paid social advertising
Public Relations & Communications
- Narrative and message crafting
- Press release creation and dissemination
- Press pitching
- Press event management (e.g., groundbreakings, grand openings, ribbon cuttings, press conferences)
- Crisis communication planning and management
- Thought leadership development


Website Design & Development
- Custom healthcare website design and development
- Squarespace website design and development
- Shopify website design and development
- Website management
- Search engine optimization (SEO)
Photography & Videography
- Photoshoot planning and art direction
- Brand and campaign shoots
- Content and product photography
- Event photography
- Full-service video production
- Storyboarding
- Brand campaign video production
- Social media video content (shorts, GIFs, stop motion, etc.)


Digital Marketing Solutions
- Targeted Facebook advertising
- Search engine marketing (SEM)
- Web display ads for audience targeting
- Google Ads management
- Retargeting campaign management
- Display advertising
Creative Design
- Digital design
- Print design
- Art direction
- Custom illustration
- Logo and visual identity creation
- Event branding and collateral development


Patient Engagement Tools
- Improving patient access and engagement
Analytics & Reporting
- Campaign performance tracking and analysis
- KPI reporting
- Advanced audience targeting and segmentation


Advertising Asset Management
- Multimedia advertising libraries
- Tools to combat patient outmigration and drive admissions
Physician Marketing
- Welcome programs for new providers
- Tools for patient base expansion and new service promotion


Community Engagement & Events
- Community outreach campaigns
- Local partnership development
- Patient advocacy programs
- Event planning and sponsorship management